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Webflow

Sites built visually that still produce markup a developer would accept.

No-codeFreemium
3 votes

About Webflow

Webflow is a browser-based tool for designing and building websites visually. Pages are laid out and styled directly rather than written as code, and the result is published as a live, responsive site. No code is written to produce the layout. It is aimed at cross-functional teams of marketers, designers and developers working on the same site, and includes collaboration tools for that.

Behind the visual editor sits a CMS for content that changes: blogs, resource sections and anything else that comes from a structured collection rather than a hand-built page. A new blog post is an entry in a collection rather than a page designed from scratch. Webflow calls it a composable CMS. There is also built-in storage for web apps, a REST API for reading and writing data from outside the platform, and AI-driven personalisation for varying what different visitors see.

Sites can be published and hosted on Webflow, or exported and hosted anywhere else, which is the escape hatch for anyone worried about being tied in. Sites are built to be SEO-friendly, analytics are supported for understanding traffic, and integrations include Zapier and Google Analytics. Directory listings add Figma and Mailchimp to that list, and support is offered by email.

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Pricing is a subscription. There is a free Starter plan. Basic is $15 a month and Premium $25 a month, both billed yearly. The Team plan is $2,500 a month and requires an annual contract. Enterprise is custom priced, with custom billing available. Ecommerce is charged separately: the Standard plan supports up to 500 ecommerce items and takes a 2% transaction fee, and the Advanced plan raises the limit to 15,000 items.

Webflow was founded in 2013. It reports 3.5 million users and $335 million raised in total funding. It is not open source and does not offer self-hosting, so the design tool runs in Webflow's cloud whatever you do with the finished site. Exporting is the way to move that site elsewhere.

Webflow interface

Key features

  • Designs, builds and launches responsive websites visually, without writing code.
  • Manages dynamic content for blogs and resource sections through a composable CMS.
  • Exports a site's code so it can be hosted anywhere.
  • Publishes and hosts sites on Webflow itself.
  • Sells up to 500 products on the Standard ecommerce plan and 15,000 on Advanced.
  • Charges a 2% transaction fee on the Standard ecommerce plan.
  • Exposes a REST API for developers.
  • Integrates with Zapier and Google Analytics.
  • Reports website traffic through built-in analytics.
  • Personalises page content using AI-driven personalisation.
  • Includes collaboration tools for marketers, designers and developers on one site.
  • Costs 15 USD a month for Basic and 25 USD for Premium, billed yearly, plus a free Starter plan.
  • Prices Team at 2,500 USD a month on an annual contract, with custom Enterprise pricing.

What people use it for

  • Launching a marketing site a designer can change without waiting on a developer.
  • Running a blog where editors update CMS entries while the page design stays fixed.
  • Selling up to 500 products from the same site as the marketing pages.
  • Exporting a finished site's code to host it on your own infrastructure.
  • Sending form submissions to other tools through a Zapier connection.

Key facts

Key facts about Webflow
CategoryNo-code
PricingFreemium
Free tierYes
Upvotes3
Listed22 August 2026

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